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TikTok Content Preferences: What Eureka Surveys Revealed
Eureka Surveys
Jul. 17, 2023
0 min read
TikTok, the social networking phenomenon, is as multifaceted as its user base. At Eureka Surveys, we recently sought to unmask the most popular content genres on this platform. With 40,766 respondents to our 'What do you enjoy watching the most on TikTok?' poll, some insightful trends emerged.
Surprisingly, the most favored content were 'Comedy sketches', followed by 'Dance routines', 'Cooking videos', 'Makeup tutorials', 'Travel vlogs', and 'Animal videos'. Interestingly, a notable portion of respondents revealed that they 'don't use TikTok' at all.
What do you enjoy watching the most on TikTok?
22.2%
I don't use TikTok
7.4%
Travel vlogs
10.1%
Makeup tutorials
10.6%
Cooking videos
10.8%
Dance routines
7.1%
Animal videos
31.7%
Comedy sketches
Total Participants: 40829
Staying Entertained: TikTok Comedy Reigns Supreme
The predominance of 'Comedy sketches' can be attributed to the universal language of humor transcending age, cultural and geographical boundaries. It mirrors our collective need for light-hearted entertainment amidst the everyday grind, especially in challenging times. Moreover, the short-format video structure of TikTok is a perfect delivery vehicle for quick, consumable hilarity. It's this kind of insight from our free paid surveys that makes it possible for us to bring this information to you.
The attraction to 'Dance routines' and 'Makeup tutorials' though diverse, share an aesthetic appeal. Both genres communicate impactful visuals, bolster a sense of community, and offer a stage for skill exhibition and creative expression. 'Cooking videos' popularity can be tied to the DIY ethos, the rise in cooking at home, and the universal appeal of food.
Opting Out Of TikTok: A Closer Look
Of significant interest is the substantial contingent that 'do not use TikTok'. This could reflect ongoing privacy concerns, digital overload, or simply a preference for other platforms or mediums. This likely includes individuals searching for ways on how to make money online, and might be alien to the casual use of TikTok.
Through conducting online surveys and paying respondents for their time, Eureka Surveys harnesses valuable insights into trends, behaviors, and preferences. So, whether you’re looking to understand your audience better, or you simply want to make money online participating in enjoyable surveys, Eureka Surveys can be your key resource.
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